Vita Aesthetics
Sector: Beauty
About the client: Vita Aesthetics approaches skincare and enhancements with natural beauty at the centre of what they do.
My role/focus: With a presence primarily on social media. Vita Aesthetic needed an identity that felt aligned to their business, consistent and also appropriate for the medical field they are in.
Identity
My Approach: I created a colour palette using bright pastels for bright and clean assets. This paired with a clean and light icon and graphic style means that Vita Aesthetics can have a clinical, trustworthy yet fun and friendly identity.
